As inflation and high living costs continue to impact everyday life, Gen Z is changing how people think about money. Instead of spending to show off wealth, many in this generation are choosing to save, budget carefully, and live within their means. Growing up during economic uncertainty, they've learned the importance of financial literacy and are using social media to talk openly about saving, investing, and avoiding debt. Saving money has become more than just a smart habit—it's now a part of their identity and lifestyle. For Gen Z, being financially responsible is seen as cool, practical, and even a way to support their values, like sustainability and minimalism.

In 2025, many Americans are changing jobs more than ever, which has led to a growing problem with forgotten retirement savings. When workers leave behind small 401(k) balances—usually under $7,000—their former employers often move the money into something called a Safe Harbor IRA. These accounts are supposed to be a temporary place to hold the funds, but they often come with high fees and earn very little interest. As a result, the money doesn't grow like it should and can even shrink over time. Experts are now calling these accounts "Junk IRAs" because they’re hurting more than helping. According to recent research, over $28 billion is sitting in these low-performing accounts, putting many people’s futures at financial risk without them even realizing it.